Event hosted by: CREW Network
The Occupier’s Challenge: Moving from Workplace Aspirations to Impact

Turning insight into action: Practical strategies for workplace leaders
Workplace expectations are evolving rapidly, but for occupiers—the leaders shaping workplace and real estate strategy—the gap between aspiration and reality remains stubbornly wide. What are the current trends, and why do so many organizations struggle to turn vision into action?
Join global experts Despina Katsikakis, Bryan Berthold, and Tonya Brandon of TIAA, a 2025 CREW Network Distinguished Leader, for a high-impact, thought-provoking panel, drawing on Cushman & Wakefield’s latest “What Occupiers Want” research and the “Reimagining Workplaces” framework.
In this 60-minute session, you will gain insight into:
Why the gap between workplace aspirations and reality persists for occupiers—and what is holding organizations back
The latest trends and priorities redefining workplace strategy, from flexibility and technology to sustainability and experience
Practical, actionable steps to move from tactical fixes to transformational change and deliver workplaces that truly work
Don’t just follow the trends—lead the transformation. Be part of the conversation shaping the next era of commercial real estate and leave with insights you can put into practice today.
Featured Speakers

Despina is a pioneering voice in the office sector, with nearly 40 years driving innovation and transformative workplace solutions for global corporations and visionary real estate developments for investors.

Bryan Berthold is the Global Lead of Workplace Experience and Senior Managing Director within Cushman & Wakefield’s Total Workplace practice.

Tonya Brandon oversees and manages the operations and strategic initiatives of the company's real estate portfolio.
Registration fee(s):
A link to access the webinar will be sent to all registrants prior to the session. Can't make the session live? Registrants will receive a link to the webinar recording following the live event.
Pair this program with networking
Gather a group of CREW members or colleagues in your market and participate in the webinar and networking together for a flat fee. See the pricing above and reserve your group viewing access today!

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